Booksprout metrics—what’s good? And what if the bottleneck is impressions?

The author is running an ARC campaign on BookSprout for their debut novel, a dark romance that deviates from genre expectations. They are wondering about good conversion rates for Booksprout, specifically impression-to-view percentage and view-to-claim ratio. The author notes that their impressions seem low at 290 in 24 hours, which is out of their control, and wonders if the bottleneck is impressions rather than clicks or claims.

  • The author is running an ARC campaign on BookSprout for their debut novel, a dark romance that deviates from genre expectations
  • They are wondering about good conversion rates for Booksprout, specifically impression-to-view percentage and view-to-claim ratio
  • The author’s impressions are low at 290 in 24 hours, which is out of their control, and they wonder if the bottleneck is impressions rather than clicks or claims
📚 BookAddict’s Take: This is a common challenge for indie authors – getting visibility and traction for books that don’t fit neatly into genre expectations. The author’s focus on understanding their Booksprout metrics is a smart approach to identifying where the bottleneck may be in their marketing funnel. LMBPN would suggest exploring ways to optimize their book’s discoverability, such as refining keywords, categories, and ad targeting.

Source: Reddit r/selfpublish  | 
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