Secrets that big publishers use [UNFAIR]
Publishing companies have been using Amazon statistics to inform their decisions. Many self-published authors don’t understand how to use these statistics to increase sales. When a shopper types a phrase into Amazon and a book ranks #1, about 27% of shoppers will click on the book. Choosing the right keywords is important, and Amazon allows authors to choose seven keywords. Authors should target keywords that people actually type in, instead of guessing. Keyword research can improve results even for books that are already published. A tool exists that instantly provides data to choose from, saving time.
- When a shopper types in a certain phrase into Amazon, and your book shows up #1 in the results, you can expect 27% of those shoppers will click on your book.
- Those 7 keywords will dictate whether or not shoppers discover your work when searching for their next book.
- Even if your book is already out, this tactic is still for you.
📚 BookAddict’s Take: If you’re an indie author struggling with Amazon discoverability, focusing on keyword research appears to be a worthwhile investment of your time.
Source: Dave Chesson / Kindlepreneur (newsletter) |
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